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Spotlight
Success Stories

beIN Asia Pacific Transforms Live Sports Broadcasting with Planetcast

Challenge

Challenge

As a leader in live sports broadcasting across Southeast Asia and Australia, beIN Asia Pacific required a state-of-the-art solution to deliver its premium content with ultra-low latency. The company's existing infrastructure was fragmented, inefficient, and unable to meet the high demands of live sports, which require a resilient, high-quality, and cost-effective content workflow. beIN needed a unified system to manage its live and linear channels, ensure 99.99% uptime, and optimize operations to stay competitive in the fast-paced sports media landscape.
Solution

Solution

Core Innovation: The Cloud.X Turbo Platform

Planetcast's Cloud.X Turbo platform is a proprietary and sports-specific solution designed for ultra-low latency playout for live and linear broadcasting. The core innovation is a complete end-to-end IP network transformation, providing seamless connectivity from contribution to delivery using the SRT protocol. A key differentiator is the hybrid system and remotely managed service model, which allows for multi-location operation—live content is managed from Singapore, while non-live and repeat programming are handled remotely from India. This pioneering approach had never been implemented before in sports broadcasting, setting a new industry standard. The system integrates feed management, playout, and asset management into a single automated workflow, enabling scalability, cost-efficiency, and agility in content delivery.

Technical & Conceptual Innovation

Live sports content is highly commercially sensitive and demanding, making it a critical test for broadcast infrastructure. Our solution achieves end-to-end IP delivery with strict Service Level Agreements (SLAs) through extreme product ingenuity. The core broadcast infrastructure is in Singapore, with live operations managed on-site, while non-live programming, recording, monitoring, QC, and content management are all handled remotely from India. This is made possible by a specially developed application that simplifies a complex content workflow into an automated "one-click solution" with minimal human intervention. The system also provides secure redundant connectivity and disaster recovery for six channels, seamlessly integrating ingest, recording, processing, and playout using Planetcast’s proprietary Feed Management and Distribution System (FMDS).

Standout Features & Capabilities

  • End-to-End IP Transformation: A complete shift to an IP-based workflow, from contribution to distribution, using the secure and reliable SRT protocol.
  • Hybrid Multi-Location Operations: Live broadcasts are managed in Singapore, while non-live and Disaster Recovery (DR) operations are handled remotely from India.
  • Seamless Feed Management: Our FMDS platform manages the entire content supply chain, from live event ingest and recording to distribution.
  • Automated Ad Insertion: Utilizes SCTE and Cuetone triggers for efficient server-side and client-side ad insertion, enhancing monetization.
  • Optimized Content Workflow: Automatically identifies and removes technical disturbances such as color bars and video interference.
  • High-Quality Client Branding: Ensures high-resolution client logos and branding are seamlessly integrated.
  • Robust Monitoring: Provides full remote monitoring and control of infrastructure across locations via secured connectivity.
  • Low Latency Delivery: Designed for ultra-low latency playout to efficiently deliver live and recorded content to affiliates across Southeast Asia and Australia.

Broadcaster Benefits

The solution empowers beIN Asia Pacific with a robust broadcast hub that guarantees 99.99% uptime and a highly resilient content workflow. It enables a 25% reduction in costs and a 30% manpower saving by automating operations and minimizing manual intervention. The hybrid model allows flexible control of live and non-live operations across Singapore and India, with a secured DR site. This partnership accelerates content turnaround times and supports simultaneous OTT playout via beIN Connect. The system's seamless server- and client-side ad insertion capabilities offer beIN enhanced monetization and operational efficiency.

Future-Ready Innovation

The modular and IP-based architecture of the Cloud.X Turbo platform provides a future-ready, scalable solution. The remote managed service and hybrid infrastructure reduce the need for on-site resources, promoting operational sustainability. The system’s automated processes ensure minimal human dependency, while secure redundant connectivity between India and Singapore supports disaster recovery. This setup positions beIN to quickly adapt to evolving technologies, OTT expansion, and changing viewer habits, making it one of the most forward-looking and sustainable solutions in sports broadcasting.

Results

Results

Market Impact & Deployment

  • Successful Implementation: Planetcast’s Cloud.X Turbo platform established a state-of-the-art broadcast hub for beIN Asia Pacific in Singapore, with non-live operations and DR handled from India. The migration of live and OTT infrastructure (beIN Connect) was completed without downtime during the transition. This system allowed beIN to reduce operational costs by 25%, manpower by 30%, and ensured high-quality, low-latency service delivery across SEA & AU.
  • Scope: Live and non-live linear channels, OTT playout, Disaster Recovery site, Automated ad insertion, Cloud Playout, FMDS integration.
  • Problem Solved: Replaced fragmented infrastructure with a unified, automated, highly resilient system.
  • Regions/Geographies Adopted: Southeast Asia and Australia.
  • Partners/System Integrators: Planetcast’s in-house Systems and Software Development team managed the full design, development, integration, and commissioning process for the project.
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"The Switch Media (A Subsidiary of Planetcast Media) platform gave us the performance, scale and agility we needed to deliver a truly world-class experience to our customers. The team’s deep expertise in video delivery and commitment to a managed service model allowed us to focus on our core business and bring a revolutionary new product to market."

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Mike IrvingChief Commercial Officer,
Foxtel
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